Are Games Getting Cheaper? The Steam Pricing Shift and a Marketing Opportunity
I recently read a great post by our friend Simon Carless over at GameDiscoverCo about Steam prices lowering. If you haven’t already, it’s well [&h...
I recently read a great post by our friend Simon Carless over at GameDiscoverCo about Steam prices lowering. If you haven’t already, it’s well [&h...
By analyzing Steam hardware survey data, developers can craft video game marketing and PR strategies that prioritize inclusivity, leading to a broader audience and potentially higher...
The past year has presented undeniable challenges for the video game industry. By examining the industry's shortcomings, the factors behind the unexpected revenue decline, and potential future trends, we can gain valuable insights into the...
Social media platforms have become an essential tool for marketing and advertising, and businesses that fail to leverage these platforms risk being left...
We’ve given out a lot of social media advice here, but sometimes, the best way to learn how to implement proven strategies is to see them in a...
Vicarious PR’s best games of 2021 2021 was an incredible year for games and with almost 300 releasing every single day on Steam alone...
Despite all of our most fervent wishes, building a healthy social media community isn’t as easy as retweeting Spongebob m...