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Targeting the Masses: How Hardware Data Informs Inclusive Video Game PR and Marketing

By analyzing Steam hardware survey data, developers can craft video game marketing and PR strategies that prioritize inclusivity, leading to a broader audience and potentially higher...

Blog
Game Marketing Blog
Games Industry
Gaming
Video Games

Navigating the Downturn: Lessons from the Video Game Industry’s Challenging Year

The past year has presented undeniable challenges for the video game industry. By examining the industry's shortcomings, the factors behind the unexpected revenue decline, and potential future trends, we can gain valuable insights into the...

Tag: video Game Studios

Targeting the Masses: How Hardware Data Informs Inclusive Video Game PR and Marketing

Navigating the Downturn: Lessons from the Video Game Industry’s Challenging Year

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