Does Game PR Still Move The Needle?
A common take in games marketing right now is: “Press doesn’t matter anymore. Articles don’t move the needle,” But there's a contrarian truth...
A common take in games marketing right now is: “Press doesn’t matter anymore. Articles don’t move the needle,” But there's a contrarian truth...
I recently read a great post by our friend Simon Carless over at GameDiscoverCo about Steam prices lowering. If you haven’t already, it’s well [&h...
By analyzing Steam hardware survey data, developers can craft video game marketing and PR strategies that prioritize inclusivity, leading to a broader audience and potentially higher...
The past year has presented undeniable challenges for the video game industry. By examining the industry's shortcomings, the factors behind the unexpected revenue decline, and potential future trends, we can gain valuable insights into the...
One of the true joys of our work is helping indie game creators. Over the years we have helped launch many successful indie games...
Taking your project to a publisher can be a daunting task. Here’s our little guide of tips and tricks to help you prepare and [...